Privacy Policy
Last updated: May 29, 2026
aiVAGO Srl (“we”, “us”, “our”) operates the website https://aivago.ai and the associated AI platform (the “Service”).
This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you use our Service to generate personalized travel itineraries.
Important: When using aiVAGO, you are interacting with an AI-powered system and not with a human operator.
Emails to our users are sent from: info@aivago.ai.
This Policy complies with the General Data Protection Regulation (GDPR).
1. Who we are (Data Controller)
Data Controller:
aiVAGO Srl
Società a Responsabilità Limitata
P.IVA / VAT: 06250690879
Email: info@aivago.ai
2. What personal data we collect
- Account data: Email address and password (stored in hashed form).
- Travel inputs and preferences: Destinations, dates, travel style, budget, number of travelers, and special requirements (e.g. dietary needs, accessibility, travel with children).
- Generated content: Personalized travel itineraries created by our AI and saved in your personal area.
- Usage data: History of generated itineraries, saved items, and platform interactions.
- Technical data: IP address, browser type, device information, and cookies for analytics.
We do not collect name, phone number, payment information, or other unnecessary data.
Sensitive Data: If you voluntarily include sensitive information in your preferences (e.g. health conditions or religious dietary requirements), we process it only to provide the requested service.
3. How we collect your personal data
- Directly from you during registration and while using the Service.
- Automatically through cookies and server logs.
4. Purposes and Legal basis
| Purpose | Legal Basis |
|---|---|
| Account management and provision of the AI Service | Performance of a contract |
| Saving and management of personal itineraries | Performance of a contract |
| Service-related communications | Contract + Legitimate interest |
| Platform improvement, analytics and trend analysis | Legitimate interest |
| Marketing communications | Consent (optional) |
| Security and legal compliance | Legitimate interest / Legal obligation |
5. AI Data Usage
We use AI models to generate personalized itineraries.
We do not use your personal data, conversations, or generated itineraries to train or fine-tune AI models. Our providers are contractually prohibited from doing so.
6. Who we share your data with
- AI technology providers (as data processors)
- Email service providers
- Analytics and usability tools
- Hosting / cloud infrastructure providers
We do not sell your personal data.
External booking links (e.g. Booking.com) redirect you to third-party sites governed by their own privacy policies.
7. International data transfers
Some processors may be located outside the EEA. We ensure appropriate safeguards (EU-U.S. Data Privacy Framework and/or Standard Contractual Clauses).
8. How long we keep your data
- Account data and saved itineraries: Duration of account + up to 24 months after deletion.
- Generation history and preferences: Up to 12 months from last activity.
- Analytics data: Maximum 24 months (anonymized where possible).
You can request deletion of your account and data at any time.
9. Your rights under the GDPR
You have the right to access, rectify, erase, restrict, port your data, object to processing, and withdraw consent.
To exercise your rights, contact us at info@aivago.ai.
You may also lodge a complaint with the Italian Data Protection Authority (Garante).
10. Cookies and Tracking
We use cookies for functionality and analytics. For details, please see our Cookie Policy.
11. Security
We implement appropriate security measures to protect your data.
12. Children
Our Service is not intended for children under 16 years of age.
13. Changes to this Privacy Policy
Material changes will be notified via email or prominent notice on the Site.
14. Contact us
Email: info@aivago.ai